Press & Media
Press & Media
OmniVita Wellness is a premium daily-wellness brand built for the household that takes the same care with its horses and dogs as it does with the people in it. We make four products — one each for equines, pets, digestive support, and active-adult endurance — each formulated to a label you can actually read.
About OmniVita
OmniVita Wellness is a multi-species daily-wellness brand. The product line covers horses, dogs and cats, and active adults — with a focus on foundational nutrition (minerals, digestive support, joint and recovery support) rather than acute intervention. Every formulation is structure/function compliant. Every claim on our customer surfaces cites a specific source.
We're a direct-to-consumer brand with a developing professional channel (veterinarians, equine trainers, pet specialty retailers). The brand launched in 2026 with four SKUs under the Intact Nutrition label, sold through omnivitawellness.com.
Product line
Equine Intact™
Daily mineral + digestive foundation for horses
Who it's for: Horses across disciplines — performance, pleasure, retired — needing daily foundational support.
Dosing: Daily top-dress per label.
Subscribe & Save: $25 off per refill.
Pet Intact™
Daily multi-system support for dogs and cats
Who it's for: Adult dogs and cats needing daily mineral, digestive, and immune foundation support.
Dosing: Daily, scaled by body weight per label.
Subscribe & Save: 10% off every refill.
Intact Digest™
Daily digestive support for adults
Who it's for: Adults seeking daily digestive and mineral support.
Dosing: Daily, per label.
Subscribe & Save: 10% off every refill.
Intact Endurance™
Daily endurance and recovery support for active adults
Who it's for: Active adults 30 to 60 across sport — pickleball, golf, tennis, trail, lifting.
Dosing: Daily, per label.
Subscribe & Save: 10% off every refill.
Current pricing and cost-per-day breakdowns available on each product page at omnivitawellness.com.
Why we built it
The brand started from a household with horses in the pasture, dogs on the couch, and adults who read every supplement label that came through the door. The team kept finding the same gap: the products that worked well for the animals were veterinary-channel formulations with no consumer brand around them, and the products that had consumer brands were watered-down or marketing-first.
So the team built four formulations that the household would actually buy at full price — mineral foundations, digestive support, recovery support — and put them under one brand with one promise: every claim cites a source, every ingredient is on the label at the dose it's supposed to be at, every customer can call us and get a real answer.
That's the brand. Daily wellness for the household that reads the label, across every species in the household.
Brand assets
Available on request:
- OmniVita primary logo — on dark, on light, monochrome
- Product photography — each of the four SKUs, lifestyle and on-white
- Brand color palette — deep green #0E4B36, mid green #368850, light green #80B84D, sand #F7F4ED
- Typography reference — Poppins (display), Manrope (body)
- Founder bios and headshots
Email info@omnivitawellness.com for the asset zip.
Compliance posture for press
For journalists writing accurately about OmniVita:
- OmniVita products are structure/function compliant under FDA guidance. We support structure and function; we do not treat, diagnose, cure, or prevent disease.
- OmniVita products are not FDA approved. The FDA does not approve dietary supplements; please do not characterize our products as such.
- Every customer-facing claim on our site cites a specific source. We're happy to share source documentation with credentialed press.
- We do not make disease claims, weight-loss claims, or performance-enhancement claims that would require additional regulatory clearance.
Press contact
Email info@omnivitawellness.com with subject line "Press Inquiry — [Outlet Name]."
Response within 1 business day. Please include your outlet, deadline, and the angle you're working on.
Sample and product requests
Press samples are reviewed case-by-case based on outlet, audience fit, and intended coverage. Use the press contact email above and tell us what you're working on.
FAQ for press
Can I get a sample?
Reviewed case-by-case. Email us with your outlet and the story you're working on.
Can I interview founders?
Yes. The team takes a small number of interviews each quarter. Email with your outlet, format (written, podcast, video), and proposed timeline.
Is OmniVita publicly traded?
No. OmniVita is a privately held company.
Do you have data sheets on ingredients?
Yes, for credentialed press. Each product has a supporting documentation packet — ingredient sourcing, structure/function basis, and cited references. Request via the press email.
Where are products made?
Products are manufactured in the United States in cGMP-compliant facilities. Specific manufacturer details available to credentialed press on request.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.